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Formula for Determining Cost Based on Target Markup and Target Retail

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    Formula for Determining Cost Based on Target Markup and Target Retail

    I'm trying to figure out if we can meet the costs needed by a potential retailer based on their target markup and target retail, but can't figure out the formula. I've done this a lot with target margin from a retailer, but not target markup.

    If their target retail is $50, and their target markup is 60%, what is the formula I need to determine the cost they expect from us?

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    Re: Formula for Determining Cost Based on Target Markup and Target Retail

    Hi protcg,

    You need to divide the $50 by 1.6 which equals $31.25. If it was a 25% markup you would divide it by 1.25, 5% by 1.05 etc.

    Hope this helps.

    Regards,

    Snook

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    Re: Formula for Determining Cost Based on Target Markup and Target Retail

    I feel silly now, thank you! I was over-complicating it.

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    Re: Formula for Determining Cost Based on Target Markup and Target Retail

    Don't worry about it I've been there myself. Best to check and get it right.

    Regards,

    Snook

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