I have two different files:
1. Sales Data - Has information like Customer ID, Sales Date, Product Category, etc. (1 Sale per row)
2. Customer Data - Has information like Customer ID, Sign-Up Date, Referral Method, etc. (1 Customer per row)
I want to be able to find things like:
a) How many of the customers who bought a Promotional Product (that's a product category) were new (i.e. Sale Date = Sign-Up Date)
b) What are my best Referral Methods (in terms of # of Sales rather than # of customers)
All of these require cross-analysis using the Customer ID as the link, but I have no idea how to do this kind of thing. Any thoughts?
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