I cannot figure out how to calculate price elasticity????
Base Price = $4.00
Demand At this Price = 5,000
For every $ .05 price increase
There is a 1,000 demand decrease
For every $.05 price decrease
There is a 1,000 demand increase
I have tried (but instead of numbers I used cell references)
=(1,000/5,000) / (.05/4.00)
This should equal the elasticity right???
I get 1.6 on calculator, but 16 in excel even when trying in different workbook???
Any help appreciated!!!
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