I'm new-ish to Excel so I'm sorry in advance.
I'm trying to learn how to create a RFM(receny frequency monetary) analysis, but i'm stuck and I've been plucking at my hair for hours.
So in my spreadsheet I have a list of customer ID's which are in monthly trasnactions. For the full year I have repeat customers, I'm just trying to find a function that can tell me the customer ID and the last date they were there altogether.
Thanks for any help, I really appriciate it!!
Bookmarks