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New/Returning Customers by month

  1. #1
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    Question New/Returning Customers by month

    Hi,

    I'm having difficulties calculating the number of new customers (customers who have never purchased before) and recurring customers (who have purchased at least once).

    What is the correct way to find these values?

    Link: /spreadsheets/d/1PvgzTtkMgW8cszS_9RlyvVfiHiArC2T8282hKLvKjMM/edit?usp=sharing

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    Re: New/Returning Customers by month

    Welcome to the forum.

    There are instructions at the top of the page explaining how to attach your sample workbook (yellow banner: HOW TO ATTACH YOUR SAMPLE WORKBOOK). Screenshots are of little practical use as we cannot manipulate them.

    A good sample workbook has just 10-20 rows of representative data that has been desensitised. The sample layout accurately matches that of your real data. It also has expected results mocked up, worked examples where required, relevant cells highlighted and a few explanatory notes.
    Ali


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    Re: New/Returning Customers by month

    Ok.
    I will do it
    Attached Files Attached Files

  4. #4
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    Re: New/Returning Customers by month

    Perhaps the following will help.
    1. Modify the formula in column D to read: =(COUNTIFS(B3:B$1257,B2)>0)+0
    2. Modify the formula in column G to read: =COUNTIFS(A$2:A$13269,">="&DATE(2024,ROWS(G$9:G9),1),A$2:A$13269,"<="&EOMONTH(DATE(2024,ROWS(G$9:G9),1),0))
    3. Populate column H using: =COUNTIFS(A$2:A$13269,">="&DATE(2024,ROWS(G$9:G9),1),A$2:A$13269,"<="&EOMONTH(DATE(2024,ROWS(G$9:G9),1),0),D$2:D$13269,0)
    4. Populate column I using: =COUNTIFS(A$2:A$13269,">="&DATE(2024,ROWS(G$9:G9),1),A$2:A$13269,"<="&EOMONTH(DATE(2024,ROWS(G$9:G9),1),0),D$2:D$13269,1)
    Let us know if you have any questions.
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